Implementing A Marketing Plan

Behaviour precedes belief – that is, most people must engage in behaviour before they accept that it is beneficial; then they see the results, and then they believe that it is the right thing to do….implementation precedes buy-in; it does not follow it.” Douglas B. Reeves Speak to any prospective entrepreneur and even existing business owners

Reputation … This Can Make Or Break Your Business

REP-U-TA-TION: The estimation in which a person or thing is held; especially by the community or the general public; repute: a man of good reputation. “A man (woman) of good reputation”. If you are like me then that is definitely how I want to hear people talk about me and how I conduct business. Reputation is everything in the Business World. Whether you’re an online company or a multi-billion dollar corporation,

A Little Competition Never Hurts Anyone

Although most Entrepreneurs dream of having a market all to themselves, it has been shown that you’re probably better off with having some kind of competition. People usually think that with no competition the entire market for their product or service will be theirs.  If nobody is competing in your space, it’s probably save to

There Is Never Enough Time!

Running a small business can be a juggling act. Entrepreneurs must make important decisions on the company’s future, without neglecting the more banal responsibilities of keeping on top of emails and accounts. Time management is essential to ensure no part of the business is ignored. Time Management is the creation of tools and processes that

Incubator Programmes Available In South Africa

Are you considering starting a business but do not know where to start? Approaching a business incubator for assistance may be a good idea. A business incubator is a programme designed to assist a business in its development and growth phase. Throughout the programme the business owners or entrepreneurs typically receive support in the form

The Most Common Business Plan Mistakes Made

There are many mistakes aspiring entrepreneurs can make when compiling a business plan. Firstly, one must consider the role of a business plan: “It serves as a window through which the entrepreneur allows interested parties a bird’s eye view of the prospective business”. The plan must therefore be an accurate and comprehensive reflection of the