The company is a newly established business for the purpose of investing in various sectors of interest. In the immediate term, the company will be focusing on the cosmetics industry.. It will be involved in the manufacturing and selling of cosmetics to international markets. From the onset, the company’s approach is to strategically position itself by identifying relevant but overlooked consumer cosmetics needs. The company therefore takes advantage of and effectively satisfies existing market gaps by coming up with products that satisfy consumer needs that are not yet attended to in international markets. We also wish to create jobs for previously disadvantaged individuals as we distribute and sell our products, and more employment creation as our business grows.