Uncover the key drivers that determine your business’s true value.
Understanding market dynamics, industry trends, and competitive landscapes is critical for businesses looking to expand, invest, or secure funding. At JTB Consulting, we provide comprehensive Market Research tailored to businesses across industries, both locally and internationally.

Are you selling your entire business, or perhaps looking to buy a business?
If you are selling your business, make sure you do not lose out on all the years of hard work and sleepless nights you have put in by pricing it too low. And if you are buying a business, gain confidence that you are not overpaying for the asset.
As South Africa’s leading Business Plan Company, JTB Consulting has extensive experience in dealing with thousands of clients across numerous industries, markets, and countries.
One of our core services is our Expert Business Valuation and Analysis Service that we offer to entrepreneurs and business executives of small- to medium-sized companies.
Our Business Valuation and Business Analysis offering provides clients with key information on the essential drivers of business value that affect their company interests. Our business valuation reports are succinct and focus on providing accurate executive dashboards and supporting information to provide tangible value to executives.
Empower your decision-making with accurate Business Valuation services.
Company Valuation is a complex endeavour, crucial for sellers and buyers alike. For sellers, a business appraisal safeguards against undervaluing years of dedication; for buyers, it ensures they don’t overpay. Recognising the diversity of our client’s industries and markets, we tailor unique insights to each business. Thus, fostering value creation becomes paramount for achieving business and transactional success.
We appreciate that all our clients operate in unique industries and markets. As such, unique businesses require exceptional insights. Therefore, value creation is critical to business and transaction success.
Insights
We appreciate that all our clients operate in unique industries and markets. As such, unique businesses require unique insights. Value creation is key to business and transaction success.
At JTB Consulting, our Business Valuation and Business Analysis Service help businesses make decisions confidently, enhancing their results and helping them get ahead of key issues. JTB Consulting offers extensive experience in business valuing, financial modelling, business- analysis and planning.
Our Process
Several valuation methods are used to determine the value of a company. JTB Consulting employs a combination of methods to develop mutually supporting evidence towards the business valuation conclusion.
JTB Consulting’s Business Valuation and Business Analysis Service provide an independent assessment of the value of your business that is objective, insightful and justifiable. Our detailed analysis indicates the future potential for your company and is an essential tool for many planning strategies. Several circumstances call for a business valuation, and our team will assist you in making a knowledgeable and value-driven business decision.
As a high-level summary, when we conduct a Business Analysis and Business Valuation project on behalf of our clients, we consider the following factors:
- The historical and current financial results of the business.
- The prospects and income potential of the business.
- The capital and debt structure of the business.
- Past achievements and milestones successfully achieved by the company.
- The current economic climate and shape of the particular industry.
- The management team and their individual and combined experience.
- Competitive position in the market.
- Strategic and current supplier relationships.
- Strategic and current customer relationships.
- Key stakeholders in the business.
- Operational performance, and financial ratios.
- Analysis of the industry attractiveness, risks, and strengths.
- Detailed internal risk analysis of the company.
- Existence of proprietary technology, product, service, brands, or intellectual property.
- Employee depth, workforce skills, and succession planning.
- And much, much more…
With our Business Valuation and Business Analysis Service, JTB Consulting investigates both the Financial Performance of the client company and the Non-Financial Aspects (which are sometimes subjective and intangible in nature).
During our Financial Analysis of the business, we use Discounted Cash Flow (DCF) as our primary valuation methodology, as it is widely considered the most theoretically robust. In terms of our Non-Financial Analysis of the business, we consider various components, including management depth, supplier- and customer relationships, internal- and external risks, and competitors, to name but a few.

Crucial Enterprise Valuation Insights
Utilising our Business Valuation Services, we equip clients with vital insights into the primary factors driving business value, facilitating informed assessments of their company's interests.
Detailed Valuation Reports
Our company appraisal reports are comprehensive, prioritising accuracy in executive dashboards and supporting data to deliver tangible value to executives.
Empower Decision-Making
Our focus on value creation empowers businesses to make confident decisions, driving improved outcomes and proactive management of key challenges.
Impartial Value Assessment
As a Leading Business Valuation Company, our valuation consultants deliver an unbiased evaluation of your business's worth, guaranteeing accuracy, objectivity, insight, and justification.
Optimise Value, Mitigate Risks
Business valuations are vital for various scenarios, instrumental in maximising value and mitigating risks. Knowing the true worth of your business is essential for informed decision-making.
Comprehensive Valuation Approach
Our assessment covers both the Financial Performance and Non-Financial Aspects of your company, including subjective and intangible factors, ensuring a thorough valuation process.
Trusted Valuation Technique
Our Financial Analysis employs the Discounted Cash Flow (DCF) method as the primary valuation approach, renowned for its theoretical robustness and proven reliability in determining business worth.
Detailed Non-Financial Analysis
Our assessment delves into multiple factors, such as management depth, supplier and customer relationships, internal and external risks, and competitive landscape, ensuring a comprehensive understanding of the business.
Contact us today to unlock the full potential of your business.
Understanding your business’s true worth is essential for making strategic decisions, attracting investors, and securing funding. With JTB Consulting’s expert Business Valuation and Analysis, you gain critical insights into your company’s financial health, market position, and growth potential. Don’t make decisions based on guesswork—partner with us for accurate, data-driven valuations that empower your success.
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Explore our wide range of professional Business Consulting Services for all industries and businesses.
Company Valuation, also known as Business Valuation, is the process of assessing the total economic value of a business and its assets.
During this process, Business Valuation Companies evaluate all aspects of a business to determine the current worth of an organisation or department.
With extensive industry experience and the latest market insights, our qualified team of Business Plan Consultants are the first choice of serious entrepreneurs. In support of our Business Plan Service, we also offer Business Analysis, Financial Modelling, and Business Valuation Services to various companies.
According to McKinsey’s latest report, SMEs make up over 98% of all businesses in the country and employ between 50% and 60% of the workforce. In addition, SMEs are the country’s backbone and account for 34% of South Africa’s GDP.