Do you have what it takes to be a successful entrepreneur? Entrepreneurship. Entrepreneur. Entrepreneurial. Unknown words to some. Dreams of becoming one to others. With 2016 upon us and many ‘would be’ entrepreneurs contemplating entering the unknown world of entrepreneurship, it is perhaps a good idea to take a different look at What Makes An Entrepreneur. Sure
With the end of 2015 almost upon us and operations winding down for most small businesses, most entrepreneurs will be faced with the question: “What can I do different in 2016 to attract and retain customers”? Whether B2B or B2C, I believe passionately that good marketing essentials are the same. We all are emotional beings
As a small business, you have dreams of taking the world by storm. But, without stating the obvious, not all companies will become the next Facebook, Apple or Naspers. Product companies like Apple are super cool; they keep their loyal supporters on the edge of their seats in anticipation of the next new, innovative product. Service
So you are ready to start your own business? You’ve brainstormed your business idea, spoken to friends and family about your plans and are ready to leave your full time job to work for yourself and start realising your dreams. So, having read numerous books, blogs and articles on entrepreneurship you are standing on the
I Want It My Way Or No Way Instant research results via Google as opposed to sitting in a library, drinking a warm cup of coffee and taking the time to enjoy the serenity of paging through a book to accumulate the knowledge you seek. Instant meals as opposed to learning by trial and error
Is it all doom and gloom when starting a business or is there a silver lining? Creating a new business is a process fraught with difficulty and failure and many businesses fail in the first twelve months of trading. Most businesses operate in competitive markets: They have to compete against and out manoeuvre competitors in
